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But what many people don't know is the story behind their most famous advertising campaign: "The Best or Nothing". This iconic slogan was first used by Mercedes-Benz back in 2009, and since then, it's come to define not just the company but also the industry as a whole. It's an idea that speaks to a sense of excellence and quality.


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Learn about the Mercedes-Benz Slogan & History. The Mercedes-Benz Slogan is "The Best or Nothing," and it certainly embodies the quality of the vehicles the brand provides even today. From the infamous S-Class to the powerful GLS, this brand has plenty of vehicles that gives luxury vehicle shoppers here in Peoria an excellent driving.


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Slogan Doctor: Mercedes-Benz - The best or nothing. Mercedes-Benz says it was the motto of engineering pioneer Gottlieb Daimler, inventor of the high-speed petrol engine and joint founder of the company.. This slogan - Mercedes-Benz calls it its 'brand claim' - was introduced in June 2010. In German, it is 'Das Beste oder nichts'.


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Here's a quick look at the history of the slogan and how it translates to the product strategy of the brand in the past and present. "The best or nothing" has been the Mercedes-Benz battle cry for over a century. The phrase was first coined in an advertising campaign in 1902 wherein it perfectly encapsulated the brand's philosophy of.


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The Badge That Built an Industry. The three-pointed star doesn't just identify a Mercedes-Benz. It represents over a century of tradition, a commitment to quality, and a promise to always shine brighter than ever before.


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The first time I saw the Mercedes-Benz slogan, "the best or nothing," I was impressed so much by the professional attitude of the company in its industry. This is a simple sentence that anyone can.


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The best or nothing slogan. Mercedes-Benz has a handful of catchy slogans. Some are an example of the brand being in touch with its customers, and others are a way to promote the brand and its products. The first slogan is "The best or nothing". This slogan was created in 1909 by Mercedes co-founder, Gottlieb Daimler, who had the vision to.


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The best slogans and taglines do three things: Grab shoppers' attention; Keep the brand top-of-mind mind for later buying decisions; Communicate a competitive advantage and value proposition; Done right, company slogans become as integral to the brand as the logo and brand name. When you hear the slogan, the product comes to mind immediately.


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"The best or nothing at all." ― Gottlieb Daimler tags: best. Read more quotes from Gottlieb Daimler. Share this quote: Like Quote. Recommend to friends. Friends Who Liked This Quote. To see what your friends thought of this quote, please sign up! 14 likes All Members Who Liked This Quote.


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150 major German companies launch vaccine PR push. Mercedes-Benz has swapped its "the best or nothing" slogan for a more public-health-minded tagline. Firms from Burger King to banks are also in.


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The Best or Nothing - The slogan of Mercedes. During the post World War I economic crisis in Germany, DMG merged with Benz & Cie in 1926, becoming Daimler-Benz and adopting Mercedes-Benz as its automobile trademark. One of the famous quotes of Daimler is. The Best or Nothing. This quote is now used as the slogan of Mercedes.


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Redefined.", tags and slogans have become more risqué, fun and goofy as media and strategies evolve. Which has had the effect of making them more memorable and relatable. On with the show… For the sake of not nitpicking, I have mixed both tags and slogans in my Top 100 Slogans of All Time list, because they are often interchangeable.


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'The best, or nothing' is Mercedes-Benz slogan and is pretty accurate in describing the MB experience. When the car runs, it's the best; the rest of the time. nothing. I had a Saturn SW2 for 16 years (bought new) and ran it to 200K with nary a problem. Decided to treat myself and 'upgrade' to a Benz. Up to 100K car was pretty alright: quiet.


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Here's a look at the 50 greatest slogans of all time. Some old, some new, all in a league of their own. A few fun facts about the top 50 slogans:-FedEx and Nike both use the phrase "there is no" in slogans.-The words "you" or "your" appear in 8 of the 50 slogans.-Four of the slogans start with the word, "When".


"The best or nothing at all," Gottlieb Daimler, b. Germany, 1834

The current Mercedes-Benz slogan is "The best or nothing". This phrase helps represent what Mercedes-Benz as a brand stands for. Mercedes-Benz promises to deliver "the best or nothing" through everything they do. Mercedes-Benz vows to be the best in every aspect of its vehicles, this includes innovation, performance, design, safety and.